Nikhil Rejecting Mass Movies

Creativity definitely helps a hero win many fans, but over-creativity will spoil what all he has earned in years. Same thing is happening with young hero Nikhil who is once a sought after among the young lot, but now scaring directors. After the super success of new comer Sudhir Varma directorial 'Swamy Ra Ra', it is almost a year now and there is no movie of Nikhil in theatres. He is of course shooting for 'Karthikeya' under another debutante's direction but that is not wrapped yet. Though Nikhil is much open to listening scripts from various directors, it seems like he doesn't want a Jr Raviteja image and letting off so many masala entertainers. He is expecting to do something that really makes sense and heightens his image, probably artistic films, says an insider. Is this not over-creativity? One should tend to create an image by doing films continuously first and then experimenting with roles and characterization. Otherwise, the very basic thing like 'market' will go for a toss, and how creative his next is, there will be no takers. What say Nikhil?